The News Review:
- A fishing game demonstrates the potential for online fantasy sports
- … .com – The Sporting Blog – FirstCuts: Heston Did it All,…
- Last-minute adjustments pay off big for Muse, BC – College Sports
- Ohio hires Wichita State’s Schaus as athletic director – College…
- America’s pro sports leagues are going global, and bringing…
A fishing game demonstrates the potential for online fantasy sports
International Herald Tribune – Apr 7, 2008
FLW Fantasy Fishing has gained a quick following in the cluttered world of online fantasy sports by offering $1 million to anyone who can compose the best team of pro anglers in the coming months. The prize is as eye-opening as the sponsors who help underwrite it – including Wal-Mart, British Petroleum and Chevrolet – showing that even niche online fantasy sports can attract major advertisers from a range of industries. “More and more marketers are looking for ways not to just slap their logo on a sports side, but to engage the consumer and be integrated into the content,” said Chris Russo, the president of FantasyPlayers. com, an online marketing service for fantasy sports that operates a network of about 110 fantasy sites.
… .com – The Sporting Blog – FirstCuts: Heston Did it All,…
SportingNews.com – Apr 7, 2008
But after that I had nothing, and admittedly, that wasn’t much. But though I’m a film-buff of sorts, I’m hardly a Charlton Heston fanatic, so I did some research. And here is what I discovered besides Any Given Sunday, the only other sports movie ever to feature ole Moses was a 1969 picture called Number One, and if I do say so myself, it sounds kind of deliciously awesome. In it, Heston plays an aging washed-up quarterback who drinks and gambles and chases skirts round the clock (no, it is not a Bobby Layne bio-pic). Check out the tagline – When You’re Number One, Everyone Wants A Piece Of The Action.
Last-minute adjustments pay off big for Muse, BC – College Sports
ESPN – Apr 7, 2008
Sometimes, it’s all about the little ones — like the kind you make when things aren’t going well. And sometimes it’s all about the big ones — like the life-altering kind you make when you have to move nearly a thousand miles on a moment’s notice. John Muse has experienced both kinds of adjustments this year. And the way the freshman goaltender has dealt with everything thrown at him this season is a big reason why Boston College (23-11-8) has advanced to its third consecutive Frozen Four. The Eagles will face North Dakota (28-10-4) in the national semifinals Thursday (ESPN2, 6 p.
Ohio hires Wichita State’s Schaus as athletic director – College…
ESPN – Apr 7, 2008
Schaus was athletic director at Wichita State University since1999. Ohio University President Roderick McDavis announced Schaus’hiring Monday afternoon at the school’s Convocation Center. A statement from the university touted Schaus’ record at WichitaState, where he built one of the Missouri Valley Conference’s mostcompetitive programs and worked to upgrade athletics facilities. Hocutt was athletic director at Ohio University since 2005.
America’s pro sports leagues are going global, and bringing…
Adweek – Apr 7, 2008
American Airlines signed on, while AT&T and BurgerKing did not re-up. American inked its multi-platform andmulti-sponsorship deal with MLS two weeks ago. SuperLiga providesthe airline with a platform to market to a younger, upscaleHispanic demographic that is inclined to travel, particularly amongindividuals who reside in the U.
